ocr: Gross Profit Percentage So far we have been concentrating on profitability net of indirect expenses but al business may well find it beneticial to measure the profitability ofi its core activity whether that be retailing or manufacturing. That is, the management of the company will wish to access information which relates purely to their ability to generate gross profit. The gross profit % is calculated as: Gross Gross - Profit x - 100% Profit Sales Percentage Both these figures are found in the profit and loss account and theretore we have profit % E6000) E1000) X 100% gross 16.67% This ratio ...
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